Tuesday, 25 October 2016

'Nobody calls it Czechia': Czech Republic's new name fails to catch on

'Nobody calls it Czechia': Czech Republic's new name fails to catch on

With its imposing statue of the Czech patron saint and wide avenues leading toward historic Prague, Wenceslas Square should be the ideal place for defining a country’s national identity – or at least its name. So when the authorities decided to tamper with Czech Republic’s official branding they may have done well to road test the idea here, where national aspirations have often been asserted, and occasionally crushed, in dramatic fashion.

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